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台灣M型化社會越來越明顯,有車商砸千萬裝潢兩百坪展示間,光租金每個月就要兩百萬。

VIP客人賞車採預約制,存款至少要500萬起跳才能進到會場。裡面香檳、紅酒和起司隨你吃,甚至有專人管家服務,預估一年可以創造40億元的商機。

An imported car brand has made clear the market it’s targeting in Taiwan. It has spent NT$10 million to decorate a 660-square-meter showroom that is costing NT$2 million a month to rent. 

Viewing sessions are by appointment and open only to people with at least NT$5 million in savings. Visitors are greeted with champagne and butler service. The company expects the showroom to generate NT$4 billion in sales.

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