Mobile messaging services compete in Taiwanese market
As smartphones become pervasive, mobile messaging services are gaining critical momentum. Communication providers are entering an age of stiff competition fought with cute stickers, free calls and other benefits for users. Others are attempting to integrate with cross-platform mobile social networking to attract users.
As the number of smartphone users rises, mobile messaging services have become a major mode of socializing. Various telecommunication software companies are targeting Taiwan to take advantage of this growing trend.
Currently the most popular options include US software Whatsapp, which was earliest to appear on the Taiwanese market, Korean software Line, and Chinese software WeChat. In order to boost popularity, WeChat has contracted entertainer Rainie Yang as its spokesperson. Today, WeChat announced its cross mobile community platform.
英倫翻譯文章出處 ：民視英語新聞
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