英倫翻譯社/ Trsmaster

即時通大戰

智慧型手機越來越普遍，即時通訊軟體的用戶，也不斷擴大，現在各大通訊業者正進入戰國時代，有的主打可愛圖案，免費打電話，有的業者則是結合行動社群平台，成為全方位軟體!

隨著智慧型手機用戶，越來越多，手機通訊軟體，已經成為現在人的社交方式之一，看準商機，各大通訊軟體業者，紛紛進軍台灣。

現在台灣最多人用的，分別是最早進軍台灣的美國whatsapp、韓國的line、及中國微信，微信為了衝人氣，除了找藝人楊丞琳代言，也在今天宣布，推出「跨行動社群平台」。

[[業者 譚樂文]]
“我們在台灣也是剛剛公布這個平台，但我們已經收到很多台灣廠商、 公司，都很有興趣，因為我們平台最大的特性是可以做很多互動，可以串接到企業本身的系統，對他們來講很簡單”

業者腦筋動的快，平台不但能搜尋美食地圖，還能網路叫車，查電影票。

Mobile messaging services compete in Taiwanese market (2013/05/02)

As smartphones become pervasive, mobile messaging services are gaining critical momentum. Communication providers are entering an age of stiff competition fought with cute stickers, free calls and other benefits for users. Others are attempting to integrate with cross-platform mobile social networking to attract users. 

As the number of smartphone users rises, mobile messaging services have become a major mode of socializing. Various telecommunication software companies are targeting Taiwan to take advantage of this growing trend.

Currently the most popular options include US software Whatsapp, which was earliest to appear on the Taiwanese market, Korean software Line, and Chinese software WeChat. In order to boost popularity, WeChat has contracted entertainer Rainie Yang as its spokesperson. Today, WeChat announced its cross mobile community platform.

Tan Lewen
Taiwan/Hong Kong GM, Tencent
We have just announced this platform in Taiwan, but we’ve received a lot of interest from Taiwanese manufacturers and companies. The most important characteristic of our platform is that it allows a lot of interaction, which can be connected to their existing systems, making it very easy for them.

Business ideas are moving fast. The platform can search maps for restaurant recommendations, call taxis and look up movie tickets.

文章出處 ：民視英語新聞